Bertelsmann Asia Investments

Bertelsmann Asia Investments (BAI) is Bertelsmann investment vehicle in Asia, focusing on growth stage investments.


BAI has unique value proposition of deep media industry knowledge, extensive global resources and strong local operation capabilities. BAI covers investment areas of
1) Mega trends (e.g., education services),
2) Services (e.g., business process outsourcing, loyalty program management),
3) Non traditional media (e.g., online and mobile media, targeted advertising) and
4) Traditional media (e.g., book, music, magazine)